July 13, 2022
CentralSquare: Re-ENGAGED in 2022
CentralSquare is a purpose-driven software company serving the needs of the public sector. Their solutions address the challenges of nearly every aspect of public safety and public administration.
Like many companies, CentralSquare had not held an in-person conference since the start of the pandemic. After a three-year hiatus, their annual event—ENGAGE—was held in April of 2022. Rob Roy helped CentralSquare develop messaging that enabled it to reconnect with customers. In addition, we worked with speakers and presenters as they delivered the new brand story with conviction and passion.
Following the success of ENGAGE 2022, CentralSquare VP of Marketing Melissa Peppine is looking to future collaboration. “Rob Roy augmented my team with an external level of expertise and authority that allowed me to focus on the logistics of putting on the show. And I’ve already told them to be ready for more.”
If you’d like to learn more about how Rob Roy supported CentralSquare with the messaging and production of ENGAGE, please download our case study.